AgentsBuying a homeCareersEntrepreneursHome ValuationsIndustryOpinionProperty PractitionersProperty TrendsReal Estate Agents

When you strike a woman you strike a rock

7 March 2023 | Insights Team

International Women’s Day (IWD) 2023 

As we celebrate International Women’s Day 2023 on 8 March, it is important to acknowledge the significant strides made by women professionally, including in real estate.  Women property practitioners in South Africa have been instrumental in facilitating the purchase of residential property by other women, enabling them to become homeowners. 

In recent years, there has been a noticeable increase in the number of women purchasing residential property in South Africa. This can be attributed to various factors, including greater financial independence, a desire for security and stability, and a growing awareness of the benefits of homeownership. Additionally, the COVID-19 pandemic has made many women reassess their living arrangements and consider the benefits of acquiring their own homes.

Agents of change

Here at Leadhome Properties, we are exceptionally proud of our entire team of property practitioners, 62% of whom are women. Accomplished real estate agents at the forefront of this trend, our agents offer support, guidance and empower women to become homeowners. 

Women are changing the property landscape

Today, women own or co-own, more than half of the residential property stock registered in South Africa in 2022 and are purchasing more pricey properties, according to recent stats from Lightstone Property. In fact, by the end of July 2022, women accounted for, individually or in partnership, 57% (3 896 595) of the total volume of properties in the market (6 868 778), while this accounted for 54% (R3 440b) of the total value (R6 414b) of residential properties registered at the Deeds Office.

Source: Lightstone Properties

Leadhome Top 20

Top row (L to R): Ronel du Plooy, Jenny Rossouw, Rosa Paulo, Claries Roelofsz, Desiré Ludick, Margerie Maartens, Karin Olivier.
Middle row (L to R): Eloise Van Wyk Sarah Savage, Lebogang Marape,
Melaney Maasdorp, Tracey Hicks, Lauren Pelser, Angelique Wannenberg.
Bottom row (L to R): Liz Ellice, Angela Sadler, Londiwe Ngcobo,
Rabecca Mwale, Lize Van Bylevelt, Vanessa de Sousa, Saleha Dabhelia.

According to our Leadhome data, our women agents take the lead (55%) in our Top 20 Rankings of highest-selling property practitioners this year. Our empathetic and trusted professional agents guide clients throughout the property journey, streamlining the negotiation and acquisition process and are committed to making this life-changing journey as smooth and as seamless as possible. 

Our female property practitioners continue to build and forge successful professional careers while making strides in an unquestionably highly competitive industry. 

Find estate agents in your area

Search for Properties

Book a free valuation

Insights Team

We're the "thinking arm" of Leadhome, combining expertise in data analysis, modelling, sociology, geography, and philosophy to interrogate current trends in the South African residential property market. Proudly contemplative since 2015.

WhatsApp Logo
WhatsApp us